Advice On Defining Your Brand And Branding

The first three big names you can think of in the business world are all brands. They stand out in the crowd, their catch phrase is on the tip of your tongue, and you know exactly what they have to offer. That is how branding works! Your company needs a certain image, which has the power to incorporate a person’s mind and let them visualize … Continue reading Advice On Defining Your Brand And Branding

All There’s to Know About Real Estate Branding

There are plenty of real estate companies and even more individual realtors out there trying to sell or rent properties. As one of them, how can you differentiate yourself among such a competition? Of course, the quality of your services will speak for itself but what about the future potential clients who search for a new realtor? As tough as it sounds, clients often take … Continue reading All There’s to Know About Real Estate Branding

Why Your Five-Year-Old Could Not Have Designed The Nike Logo

The modern art guide written by Susie Hodge, “Why Your Five Year Old Could Not Have Done That”, explains in great detail why your child isn’t actually able to create something similar to Jackson Pollock’s abstract paintings or Kazimir Malevich’s Black Square. Let’s follow Hodge’s method and look at logo design – Nike’s logo specifically. Why couldn’t your child design such a simple graphic? Nike … Continue reading Why Your Five-Year-Old Could Not Have Designed The Nike Logo